Workshop Resources
Some additional reference resources discussed 21 January 2014 Search Engine Marketing to Attract 'Ready to Buy' Customers Workshop.
Google+ Business Page
www.google.com/+/business/get-started.html
Navigating Google Places for Business vs. Google Local
Content Marketing Resource
http://contentmarketinginstitute.com/2011/04/content-mapping-b2b-marketing/
Google Authorship
http://www.marketingprofs.com/articles/2013/10466/google-authorship-and-author-rank-big-for-seo-in-2013-and-beyond
https://plus.google.com/authorship
Google Shopping
www.google.com/ads/shopping/
Product Listing Ads
http://www.google.com.au/ads/innovations/productlistingads.html
https://support.google.com/adwords/answer/2454022?hl=en
Adwords Resource
https://support.google.com/adwords/?hl=en-AU#topic=3119071
Any questions feel free to call me!
|
