Improving Your Conversion Rate... Converting More Clicks into Customers
While high search-engine visibility and more visitors is great, ultimately our objective is to persuade a greater percentage of your visitors to take action.
This percentage is called your Conversion Rate.
Boosting Your Conversion Rate
There are a number of strategies that can help boost your marketing outcomes and maximise your profitability from existing traffic.
To achieve this, we will review:
- Business Objectives: What you want to achieve and what you want visitors to do.
- Metrics & Analytics: Set up analytics with tracking and reporting to measure results and gain insight into your visitors’ behaviour.
- Web Copywriting: Ensure your website features concise and compelling web copy that clearly outlines the benefits you have to offer customers.
- Usability and Design: Good design puts function before form. The most important thing is not how attractive your website looks, but if it achieves its objectives. We will ensure that the design elements of your site promote usability, helping visitors achieve their goals.
Improving Conversion Rates is an integral part of our Online Visibility Program. We are happy to discuss your business and marketing goals and how our Marketing & Visibility Programs can become a part of your business success. Call Peter Polesel on 9527 5858.
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